How I've Used QR Codes at Recent Exhibits
It was a busy summer after launching Portraits of Giving, curating the 5 Senses Festival's East Side Gallery, covering events, and setting up new Photo Gallery Program exhibits.
This summer I wanted to explore using QR Codes with exhibits.
What are they?
QR Codes are quick response codes, similar to bar codes, created to allow its contents to be scanned by any smart phone and decoded at high speed. They are a great way to connect the offline world with the online world. They are also very useful for Art Exhibits, events, and instructional programs, to provide added value and contact information to guests and save trees!
How did I use them?
Portraits of Giving
In my recent Portraits of Giving exhibit, I added a QR code to our exhibit poster so that people could access recordings of full bios of all the people in the portraits to add another dimension and depth to the exhibit.
5 Senses Festival's East Side Gallery
I again added a QR code to the exhibit poster, but this time it connected to a list of all 20+ exhibitors, rather than printing paper programs, which saved A LOT of trees.
Photo Gallery Program
QR codes were added to recent Gallery Cards at Meridian Wellness for each photograph, connecting to the photographer's website.
My Business Card
I added a QR code to the back of my business cards that people can scan right into their smartphones and save me as a contact on their phone.
Just think of the possibilities to connect offline with the online world, how you can add a deeper experience to exhibits and programs, and be environmentally friendly!
If you are interested in QR Code's for your upcoming exhibits or programs, please contact me at karenm@merkphotography.com and I will be happy to send an outline of how I can help you get on board!

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